Our Insights look beyond the Numbers to uncover what truly moves modern Travelers

Download our 2026 Branding Playbook here.

BEYOND THE ROOM

  • View of a swimming pool with red lounge chairs and white umbrellas overlooking the ocean with yachts and boats in the distance.

    Best Hospitality Branding Agency

    Available Now

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  • A table with snacks including potato chips, mixed olives, and peanuts, as well as coffee cups, a pink-colored drink, a napkin, and a menu for La Bambina da Sciapi.

    2026 Hospitality Blog

    The Maison Voyage 2026 Hospitality Blog brings practical guidance on brand design systems, experience design, mobile-first & SEO, and social as search.

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  • Blurred image of a beach with blue sky and clouds.

    Branding Playbook 2026 pt. 1

    This article breaks down why mobile-first design is now the defining metric of hotel success. A sharp look at how digital experience shapes bookings, brand perception, and the future of boutique hospitality.

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  • Silhouettes of two people swimming in the ocean at sunset, with a plant in the foreground and a clear horizon line.

    HOTEL BRANDING FOR DIRECT BOOKINGS

    A sharp playbook for DACH hotels:
    fix sameness, align brand, upgrade website & social, and win more direct bookings. Book a free brand audit.

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  • A black and white photo of a shirtless man with a beard and short hair, sitting in profile near a small window with natural light illuminating his face and chest.

    WELLNESS & HEALTH

    Wellness travel is more than a spa day. In 2025, health-oriented hospitality includes fitness, nutrition, mental well-being, and immersive experiences. Discover how hotels can lead this movement.

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  • A group of people gathered around a table sharing a meal of spicy stew with vegetables and meat, served in a decorative dish, with various side dishes, bread, and drinks visible on the table.

    CULTURAL IMMERSION

    Travelers in 2025 want more than a room, they want cultural immersion. Discover how hotels and resorts are redefining guest experiences through authenticity, local partnerships, and storytelling.

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  • A hand holding a black smartphone vertically against a red gradient background.

    HOSPITALITY TECH 2025

    In 2025, hospitality is being reshaped by AI and contactless technologies. From mobile check-in and digital keys to AI chatbots and predictive pricing, hotels are using tech to boost efficiency and guest satisfaction.

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  • A tropical beach scene with palm trees, thatched umbrellas, and a wooden hut, overlooking the ocean with blue skies and string lights.

    INCREASE DIRECT BOOKINGS

    Discover proven strategies for boutique hotels to increase direct bookings, reduce OTA dependency, and boost profitability. Learn how storytelling, website optimization, and guest loyalty drive results.

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  • Nighttime aerial view of a city skyline with illuminated buildings, a river, and a bridge in black and white.

    SOCIAL MEDIA PLAYBOOK FOR BOUTIQUE HOTELS

    Discover the 2025 social media playbook for boutique hotels. Learn what to post, formats that work, and how to turn Instagram & TikTok into direct bookings.

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  • A large historic mansion surrounded by lush green trees with a manicured lawn and landscaped garden in the foreground.

    THE NEWT IN SOMERSET

    This article explores how Koos Bekker and Karen Roos transformed Hadspen House into a benchmark for experiential luxury. A case study in how hospitality can move people through place, culture, and story.

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  • A couple dressed in formal attire walking on a red carpet at a film festival, surrounded by numerous photographers and cameras, with an audience on a balcony above and red decorative elements on the building.

    VENICE FILM FESTIVAL 2025

    Discover the hotels shaping the Venice Film Festival 2025, from Excelsior to Cipriani and Gritti Palace, where stars stay and stories unfold.

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  • A row of traditional European-style houses with red tiled roofs and wooden accents, surrounded by greenery under a blue sky.

    Hotel Social Media Agentur Deutschland | DE

    Boutique Agentur für die Hotellerie in Deutschland.
    Wir verwandeln Social Media in Buchungskanal. Markenbildung, Storytelling, Performance.

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